Two Tricks to Improve Your eCommerce Business

About the promising idea to help you empower your online business!


For any online business, there are two key factors that pay extremely important role in how much revenue you earn, whether you reach your target at the end of the month or for startups it may even be whether you survive or for how long.

These two factors are:
Is your product visible & available to your potential customers?
How well do your potential customers trust your store to purchase from you?
Dealing with the Promotion of your Product
These two are the questions that every online store should be seeking answers for every now and then. Let’s break the ice and work on conversions from your ecommerce site which is: Oh So Tricky!

To improve the visibility of your product, you can create and send your product feeds to Google & Bing Merchant. What happens if you do so? When people search for these or similar products on these search engines, your products will be displayed, neat trick, isn’t it?

And again there are other merchant sites like Amazon, eBay, Nextag and others. You can even send the Feeds to your Facebook from where you can sell your products. You can reach your potential customers from these and 40+ other merchants from your site using ExportFeed.

There you have idea for improving the visibility and availability of your products to your prospective customers. But the trust part still needs to be tackled. Let’s start on the Trust Factor now, shall we?

Improving the Trust factor

Working on trust factor may be a bit confusing if you are not careful. Once you lose the trust of your customers, it’ll be really difficult to gain it back. So stepping directly on how you can improve the trust factor:

-          Keep consistently spreading the news that you are healthy in business.
-          Let Google vouch for the authenticity of your online business if you’re using WooCommerce.

Keeping thoughts about these two tricks will help you. You can send your feeds to the merchant sites and then update the feeds frequently. It will even be a good idea to change the product attributes to experiment which one of them gets the higher sales value.

Be sure to make no mistakes in updating the feeds if you are doing it manually as updating them to all of those merchant sites may be a tedious work. However if you are creating, uploading and updating the feeds through ExportFeed, it’s an automated process so you have less chance of making mistakes, hence improving your goodwill.

Trust Factor Shortcut for WooCommerce

Did you know that you can get a sweet “Google Trusted Store” batch? This is available to merchants based in US and it signifies that your online store is trusted by The Google itself! This is a reason enough for your customers to completely trust your store and even become a loyal customer!
source: good-reads.hatenablog.com/entry/2015/12/08/212339

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